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Design policy formulation
pp. 249-258
Abstract
That progressive companies must have an overall design policy for innovation and progressive development goes without saying, but even minor broad policy statements on new products or systems often require courageous decisions to be taken. The consequence of these decisions may very largely determine the survival and prosperity of the enterprises concerned.
Publication details
Published in:
Gregory S. A. (1966) The design method. Dordrecht, Springer.
Pages: 249-258
DOI: 10.1007/978-1-4899-6331-4_27
Full citation:
Turner B. T. (1966) „Design policy formulation“, In: S. A. Gregory (ed.), The design method, Dordrecht, Springer, 249–258.