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The semiotic layers of instagram
visual tropes and brand meaning
pp. 331-352
Publication details
Published in:
(2018) Applied brand semiotics. The American Journal of Semiotics 34 (3-4).
Pages: 331-352
DOI: 10.5840/ajs201931146
Full citation:
Cara Mariane (2018) „The semiotic layers of instagram: visual tropes and brand meaning“. The American Journal of Semiotics 34 (3-4), 331–352.