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Life's a circus
a case study of the branding of camper shoes
pp. 353-370
Publication details
Published in:
(2018) Applied brand semiotics. The American Journal of Semiotics 34 (3-4).
Pages: 353-370
DOI: 10.5840/ajs201921344
Full citation:
Marques Sónia (2018) „Life's a circus: a case study of the branding of camper shoes“. The American Journal of Semiotics 34 (3-4), 353–370.